Leadership and Innovation in iGaming: How iGaming.com Builds Community and Champions Responsible Gambling

iGaming.com operates comparison websites for online casinos, providing detailed guides on legitimate websites and their games. Founded in 2011 by Lutz Bornschein, it has grown to 300 employees and thousands of websites and many offices worldwide. Read on to learn more about this company and its strategy for success.

Andreas Ditsche: iGaming.com’s CEO

The current CEO of iGaming.com is Andreas Ditsche. He has served as CFO and CEO at various multinational companies and has worked as Managing Director for companies in Germany and Italy. These positions have allowed him to gain valuable experience and become an expert in change management and international business.

Aside from working as a CEO, Andreas is also a professor at Kutassi International University, where he teaches entrepreneurship and innovation to students. This allows him to share his expertise with his students and stay on top of the best practices. He is also committed to promoting responsible gambling, which is why iGaming.com operates a responsible gambling site called igamingcare.com.

iGamingCare and Responsible Gambling

As gambling becomes more popular, it’s crucial to make sure players can have a safe experience. iGaming.com highlights only legitimate sites and promotes responsible gambling. That’s why it launched the iGamingCare platform, providing tools and tips on how to play responsibly. One way it achieves this is by providing detailed guides on responsible gambling tools, such as:

  • Self-exclusion
  • Time Outs
  • Parental Controls

For example, you can find an article that details the difference between time-based and platform-based self-exclusion. Players can familiarize themselves with online casinos’ options before signing up for any sites. iGaming.com also complies with legislation for each country and emphasizes that sites have valid licenses from authorities like the UKGC.

iGamingCare Self Test

iGaming.com’s commitment extends beyond informing people about responsible gambling tools. It also provides a self-test, so visitors can see their risk of addiction. Some of the questions posed in the test include:

  • Have you ever gambled to escape personal problems
  • Do you feel worried about your gambling habits
  • Have you felt restless when trying to stop gambling

Once all the questions are answered, the risk is evaluated, and visitors receive appropriate advice on practicing responsible gambling. This helps visitors prevent addiction if they’re at risk and directs them to the appropriate resources.

iGamingCare News

iGaming.com also keeps track of the latest developments in responsible gambling technologies. It features articles exploring how AI improves gambling tools and how operators can curb the illegal gambling market. Many of its news articles also focus on legislation in different countries and their impact on the respective markets, such as:

  • Kenya’s 30-Day Gambling Ad Ban
  • Lichtenstein and Switzerland’s Cross-Border Exclusion List
  • Germany’s Tax System

Similar to our weekly newsletters, this keeps players updated on changes in the industry. That way, players will know about regulation changes and can make better decisions when browsing online casinos. It also improves their trust in the company and fosters a community that looks for new updates.

The Importance of Remote Work and International Teams

For iGaming.com, keeping up with the latest trends in every market is important. That’s why the company has employees worldwide, giving it a local perspective on the markets. Thanks to remote work, these employees can work in their homeland and be on top of any cultural or legislative changes regarding gambling.

Having a global team allows the company to be culturally sensitive and adapt reviews for specific markets. For example, the UK introduced a £5 betting limit for adults, so all UK reviews are adapted to mention it. The company also updates its content whenever a site changes its bonus offers or games.

Event Attendance

The teams at iGaming.com also make sure to attend industry events like conventions. Recently, company members attended IGBLive at ExCel London, which allowed them to gain insight into operators’ current views on the industry. For example, compliance is crucial for UK operators, so iGaming.com updates its content with new rules.

Aside from attending events, the CEO participates as a guest speaker. In a recent Gaming in Holland Conference, he held a presentation about the importance of the legal gambling market. He believes regulators and operators need to work together to promote a legal gambling market and that players should be made aware of responsible gambling tools.

New Technology and Community Outreach

Creating a community is essential for any business, so iGaming.com always looks to improve its outreach. For example, Andreas Ditsche hosts a podcast on iGamingCare’s YouTube channel, where he discusses topics like gambling addiction with experts like Professor of Behavioural Addiction Mark Griffiths. The channel also posts short clips of the CEO’s speeches at events.

You can also find posts on social media like Facebook and LinkedIn. They post about topics like online casino marketing ethics and feature updates on the company itself, like new projects. There are also plans to improve community outreach through chatbots and streaming.

Community Feedback

Having a strong community helps the company improve its products through feedback. Not only does it get comments on social media posts, but the conventions employees attend allow them to discuss with operators and other community members. They also follow various news outlets to learn about the industry’s latest events.

That feedback is then used to improve the company’s work further, creating content tailored to players’ needs. For example, players have mentioned they find the registration process daunting, which is why iGaming.com features step-by-step guides on creating an account. They also create guides on using specific payment methods or claiming bonus offers.

A Future of Sustainable Growth

Like many other industries, communication is key to properly developing a business. The company aims to be transparent with its community, extending beyond information on responsible gambling. It also reveals details on upcoming games while maintaining confidentiality with the operators.

The CEO believes communities are integral and that they will significantly influence regulations. That’s why businesses must stay ahead of the curve on the latest news, adapting to changes demanded by communities. Even companies like Disney are aware of different communities and demographics, so businesses must improve their media outreach.

Conclusion

iGaming.com is a company that’s always up to date with the latest news and regulations. Through a strong community network and international employees, it’s able to adapt its content for all markets. It also aims to protect players and provide sufficient information on responsible gambling, so that they can have a safe experience.

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